Email Automation Software & Tools Generative Engine Optimization (GEO) Report

Growth & Mid-Market Automation Analysis

ActiveCampaign logo - ranked #1 in Growth & Mid-Market Automation visibility
Omnisend logo - ranked #2 in Growth & Mid-Market Automation visibility
HubSpot logo - ranked #3 in Growth & Mid-Market Automation visibility
ActiveCampaign, Omnisend, HubSpot lead in Growth & Mid-Market Automation segment visibility
1,320
Prompts Analyzed
2
Sub-Segments
2
LLMs
The Growth & Mid-Market Automation segment within email marketing software caters specifically to businesses that have outgrown basic tools but are not yet ready for full-scale enterprise solutions. These platforms empower scaling companies with advanced capabilities for customer engagement and retention. They typically offer sophisticated features such as multi-channel campaign orchestration, dynamic content personalization, advanced segmentation based on behavioral data, and complex workflow automation. Integration with CRM systems, e-commerce platforms, and other business tools is common, enabling a holistic view of the customer journey. This segment focuses on delivering high ROI through efficient lead nurturing, customer lifecycle management, and sales enablement. Companies seek solutions providing scalability, robust analytics, and a balance between powerful features and ease of use, making them indispensable for sustained growth. Top brands like ActiveCampaign, HubSpot, and Klaviyo are prominent players, continually innovating to meet evolving market demands.

Overall Ranking

Model:
Brand
Ranking
Visibility
Share of Voice
Sentiment
ActiveCampaign logo
ActiveCampaign
#1
45%
7%
89%
Omnisend logo
Omnisend
#2
38%
6%
90%
HubSpot logo
HubSpot
#3
36%
8%
83%
Klaviyo logo
Klaviyo
#4
33%
6%
88%
Brevo logo
Brevo
#5
29%
7%
78%
Shopify logo
Shopify
#6
29%
4%
80%
Mailchimp logo
Mailchimp
#7
26%
4%
79%
Salesforce logo
Salesforce
#8
23%
6%
85%
GetResponse logo
GetResponse
#9
17%
2%
87%
MailerLite logo
MailerLite
#10
15%
2%
85%
Drip logo
Drip
#11
15%
2%
88%
Keap logo
Keap
#12
12%
3%
64%
Adobe logo
Adobe
#13
11%
2%
78%
Zoho logo
Zoho
#14
9%
2%
85%
Marketo logo
Marketo
#15
8%
2%
89%
Zapier logo
Zapier
#16
8%
1%
81%
BigCommerce logo
BigCommerce
#17
8%
1%
86%
SAP logo
SAP
#18
6%
1%
71%
Constant Contact logo
Constant Contact
#19
6%
1%
81%
Microsoft logo
Microsoft
#20
6%
1%
77%
Moosend logo
Moosend
#21
6%
1%
90%
MoEngage logo
MoEngage
#22
5%
1%
70%
Privy logo
Privy
#23
3%
1%
78%
Sender logo
Sender
#24
3%
1%
90%
Encharge logo
Encharge
#25
3%
0%
95%
EmailOctopus logo
EmailOctopus
#26
3%
0%
85%
Pipedrive logo
Pipedrive
#27
3%
0%
85%
Customer.io logo
Customer.io
#28
3%
0%
88%
Mautic logo
Mautic
#29
3%
0%
88%
AWeber logo
AWeber
#30
2%
1%
25%
Mailmodo logo
Mailmodo
#31
2%
0%
95%
Twilio logo
Twilio
#32
2%
0%
95%
SendPulse logo
SendPulse
#33
2%
0%
90%
Ortto logo
Ortto
#34
2%
0%
90%
Stripo logo
Stripo
#35
2%
0%
90%
Sendlane logo
Sendlane
#36
2%
0%
95%
SendX logo
SendX
#37
2%
0%
90%
Mailgun logo
Mailgun
#38
2%
0%
90%
MailerSend logo
MailerSend
#39
2%
0%
90%
SendGrid logo
SendGrid
#40
2%
0%
90%
Postmark logo
Postmark
#41
2%
0%
90%
Elastic Email logo
Elastic Email
#42
2%
0%
90%
Bloomreach logo
Bloomreach
#43
2%
0%
95%
Segment logo
Segment
#44
2%
0%
90%
Braze logo
Braze
#45
2%
0%
80%
ConvertKit logo
ConvertKit
#46
2%
0%
55%

The table below shows the domains and URLs most frequently cited by LLMs when generating responses about growth & mid-market automation. These sources indicate where AI systems most often draw information.

Top Source Domains

Model:
Rank
Domain
Name
Used
Percentage
Sub Pages
#1
Techradar
25
18.18%
15
#2
En
15
10.61%
11
#3
Encharge
5
7.58%
5
#4
Thecmo
6
6.06%
4
#5
Sendpulse
9
6.06%
4
#6
Outfunnel
19
6.06%
4
#7
Activecampaign
15
6.06%
4
#8
Blog
3
4.55%
3
#9
Zapier
14
4.55%
4
#10
Emailvendorselection
7
4.55%
3
#11
Saufter
8
4.55%
3
#12
Shopify
9
4.55%
3
#13
Moosend
5
4.55%
3
#14
Sender
4
4.55%
3
#15
Mailchimp
3
4.55%
3

Access segment domain sources

B2B & SaaS Marketing Automation

B2B & SaaS Marketing Automation platforms are designed to support complex sales cycles and relationship-driven customer acquisition common in business-to-business and software industries. They excel at lead scoring, progressive profiling, and delivering highly targeted content based on prospect engagement and firmographic data. Core features include drip campaigns for lead nurturing, automated webinar invitations, content syndication, and seamless integration with CRM systems like Salesforce. These platforms are instrumental in moving prospects through the sales funnel, facilitating product adoption, and managing customer success communications. They enable B2B and SaaS companies to scale their outreach, personalize interactions, and ultimately drive conversions and retention more effectively.

B2B & SaaS Marketing Automation - Overall Rankings

Model:
Brand
Ranking
Visibility
Share of Voice
Sentiment
HubSpot logo
HubSpot
#1
55%
13%
86%
Salesforce logo
Salesforce
#2
39%
12%
85%
ActiveCampaign logo
ActiveCampaign
#3
39%
6%
88%
Brevo logo
Brevo
#4
24%
6%
82%
Mailchimp logo
Mailchimp
#5
24%
4%
85%
Keap logo
Keap
#6
15%
4%
54%
Adobe logo
Adobe
#7
15%
3%
84%
Marketo logo
Marketo
#8
12%
4%
88%
Zoho logo
Zoho
#9
12%
2%
89%
MailerLite logo
MailerLite
#10
12%
2%
93%
Microsoft logo
Microsoft
#11
12%
2%
77%
Omnisend logo
Omnisend
#12
12%
2%
91%
SAP logo
SAP
#13
9%
2%
67%
GetResponse logo
GetResponse
#14
9%
1%
88%
Zapier logo
Zapier
#15
6%
1%
87%
Drip logo
Drip
#16
6%
1%
88%
Pipedrive logo
Pipedrive
#17
6%
1%
85%
MoEngage logo
MoEngage
#18
6%
1%
58%
Customer.io logo
Customer.io
#19
6%
1%
88%
Klaviyo logo
Klaviyo
#20
6%
0%
88%
Shopify logo
Shopify
#21
6%
0%
78%
Encharge logo
Encharge
#22
3%
1%
95%
Mailmodo logo
Mailmodo
#23
3%
1%
95%
SendPulse logo
SendPulse
#24
3%
1%
90%
Constant Contact logo
Constant Contact
#25
3%
1%
95%
Ortto logo
Ortto
#26
3%
1%
90%
EmailOctopus logo
EmailOctopus
#27
3%
1%
90%
Moosend logo
Moosend
#28
3%
0%
90%
Stripo logo
Stripo
#29
3%
0%
90%
Mailgun logo
Mailgun
#30
3%
0%
90%
MailerSend logo
MailerSend
#31
3%
0%
90%
SendGrid logo
SendGrid
#32
3%
0%
90%
Postmark logo
Postmark
#33
3%
0%
90%
Elastic Email logo
Elastic Email
#34
3%
0%
90%
Braze logo
Braze
#35
3%
0%
80%
Mautic logo
Mautic
#36
3%
0%
90%

E-commerce Automation Platforms

E-commerce Automation Platforms are purpose-built to address the unique needs of online retail businesses. They integrate deeply with e-commerce platforms like Shopify, WooCommerce, and Magento, leveraging transactional and behavioral data to trigger highly relevant email campaigns. Key functionalities include abandoned cart recovery sequences, personalized product recommendations, post-purchase follow-ups, win-back campaigns, and loyalty program communications. These tools are crucial for maximizing customer lifetime value, reducing churn, and increasing average order value. By automating critical touchpoints, e-commerce businesses can scale their marketing efforts efficiently and enhance the overall customer experience.

E-commerce Automation Platforms - Overall Rankings

Model:
Brand
Ranking
Visibility
Share of Voice
Sentiment
Omnisend logo
Omnisend
#1
64%
10%
89%
Klaviyo logo
Klaviyo
#2
61%
12%
88%
ActiveCampaign logo
ActiveCampaign
#3
52%
8%
90%
Shopify logo
Shopify
#4
52%
7%
80%
Brevo logo
Brevo
#5
33%
9%
75%
Mailchimp logo
Mailchimp
#6
27%
4%
74%
GetResponse logo
GetResponse
#7
24%
3%
87%
Drip logo
Drip
#8
24%
3%
88%
HubSpot logo
HubSpot
#9
18%
3%
76%
MailerLite logo
MailerLite
#10
18%
3%
80%
BigCommerce logo
BigCommerce
#11
15%
2%
86%
Keap logo
Keap
#12
9%
2%
82%
Constant Contact logo
Constant Contact
#13
9%
2%
77%
Moosend logo
Moosend
#14
9%
1%
90%
Zapier logo
Zapier
#15
9%
1%
77%
Zoho logo
Zoho
#16
6%
2%
79%
Privy logo
Privy
#17
6%
2%
78%
Sender logo
Sender
#18
6%
1%
90%
Adobe logo
Adobe
#19
6%
1%
63%
Salesforce logo
Salesforce
#20
6%
1%
90%
AWeber logo
AWeber
#21
3%
1%
25%
Twilio logo
Twilio
#22
3%
1%
95%
SAP logo
SAP
#23
3%
1%
85%
MoEngage logo
MoEngage
#24
3%
1%
95%
Sendlane logo
Sendlane
#25
3%
0%
95%
SendX logo
SendX
#26
3%
0%
90%
EmailOctopus logo
EmailOctopus
#27
3%
0%
80%
Marketo logo
Marketo
#28
3%
0%
95%
Bloomreach logo
Bloomreach
#29
3%
0%
95%
Encharge logo
Encharge
#30
3%
0%
95%
Segment logo
Segment
#31
3%
0%
90%
Mautic logo
Mautic
#32
3%
0%
85%
ConvertKit logo
ConvertKit
#33
3%
0%
55%